Dr. Crawlspace represents one of our most extensive case studies—a true Crawl Space Marketing Case Study—spanning nearly 5 years. To date, we’re proud to promote that since we met this client, in less than five years – we’ve partnered with them to help increase their revenue to a peak of 400% since when we first started!
Our work with this client was (and is) incredibly complex, and given the goals the owner has each year, this year’s project needed something “more robust.” Given the difficulties in the local market, our 2024 strategy warranted extra time and attention to the finer details, knowing the client’s investment. We began by systematically reviewing their entire 2023 sales data. One by one, we made sure to source and mark every conversion and real sale to get the most accurate data set before making any strategic adjustments. We then prepared and sent a full data review using our internal tracking systems and their CRM system to get the most honest data.
Upon completion, we discovered too much dependency on paid advertising and insufficient focus on local organic traffic and conversions. We’ve had This long-term client, and failure was not an option. We immediately presented the most robust SEO plan we could develop and began as soon as possible. Although we were generating significantly high ROI & ROAS for the client for years, none of that mattered as we saw what was coming down the road with increases in almost every area of PPC advertising.
As we developed the seo plan, the goal was simple: domination. Every service, every keyword, every city that they serviced from Vancouver all the way south to Salem. We 4x the number of keywords we targeted and doubled the volume of work to speed up the otherwise slow and methodical nature of local SEO.
We couldn’t be happier with this campaign project, a perfect example of collaborating with our clients to help them grow. To date, Dr. Crawlspace is a fantastic client who allows us the freedom to do what’s necessary to keep the phone ringing and fill out forms.
As one of our most significant case studies, we’re proud to promote that since we met this client, we’ve partnered with them in less than five years to help increase their revenue by almost 4x!
See below for a 2023 lookback by the numbers!
